Dr Joanne Larty
Research Associate
Department
Institute for Entrepreneurship and Enterprise Development
Office Hours
Wed 12-1 and Thurs 11-12
Professional Role
Programme Director BSc Business Studies
Course organizer for undergraduate course ENTR 311 Franchising. Teaching on undergraduate course ENTR 101 and ENTR 207
Current Teaching
Undergraduate: New Venture Planning; Franchising
Research Interests
- The diversity of entrepreneurs and entrepreneurship
- Stories of entrepreneurship
- Importance of storytelling as a form of learning
- The franchisee as a small business owner
- Discursive forms of resistance and control within the franchise organization
- Narrative methodologies
Current Research
- New insights into conflict within the franchise organization - the discursive construction of franchisee resistance to franchisor hegemony
- Franchising as a Shakespearean romantic comedy
- Franchisee preparedness
- Social models of entrepreneurship
- Narrative approaches to research in entrepreneurship
Profile
Joanne is a Lecturer in Entrepreneurship, having joined the Institute for Entrepreneurship and Enterprise Development in January 2008. Joanne is course organizer for the undergraduate module on franchising and plays an active role in teaching on a variety of modules relating to entrepreneurship and small business.
Her research activities are focused on the role of the franchisee as a small business owner within the wider context of the franchise organization. Through employing an inter-disciplinary approach, her research brings together work from fields such as organization, management, social psychology and linguistics to provide new ways of understanding the narrative construction of heterogeneous forms of small business ownership. Joanne is also actively involved in applying narrative to further our understanding of the recent phenomenon of social enterprises and entrepreneurship.
Joanne entered academia following a career as a business and marketing consultant within a number of small businesses.
Conference contribution (5)
Working paper (3)
Conference paper (8)
View all publications (21)
Publications
- Larty Joanne, Friesl Martin and Jack S L, 2012, 'The role of sensegiving for endogenous capability change'
View details - Friesl Martin, Jacobs Claus and Larty Joanne, 2012, 'The Role of Artefacts in the Process of Replication'
View details - Friesl Martin and Larty Joanne, 2012, 'Replication of Routines in Organizations: Existing Literature and New Perspectives', International Journal of Management Reviews
View details - Larty Joanne, Friesl Martin and Jack S L, 2012, 'Micro-foundations of capability development: The role of sensemaking and sensegiving'
View details - Friesl Martin and Larty Joanne, 2011, 'Micro-foundations of replication: implications of role perception for business format replication'
View details - Friesl Martin and Larty Joanne, 2011, 'Role perception and micro-practices of business format replication'
View details - Friesl Martin and Larty Joanne, 2011, 'Replication as shaping: investigating micro-practices of business format replication'
View details - Larty Joanne and Hamilton Ellie, 2011, 'Structural approaches to narrative analysis in entrepreneurship research: exemplars from two researchers', International Small Business Journal
View details - Friesl Martin and Larty Joanne, 2010, 'Replication as a social practice:towards a research agenda of capability and routine replication'
View details - Friesl Martin and Larty Joanne, 2010, 'Replication as a social practice: towards a research agenda of capability and routine replication'
View details
