Entry requirements
The programme is primarily aimed at graduates who have already encountered a significant amount of marketing material in their undergraduate degrees, or students who have completed management/business studies degrees that have captured marketing experience after their graduation. It is not a programme to introduce students to the subject; rather it aims to allow participants to enrich and to build on their existing knowledge as a base for a career in marketing management, or for further study at PhD level.
Applicants are expected to hold a good degree in Marketing or in a related business subject with a significant marketing component. Applicants with good degrees in other subjects with significant practical experience in marketing may also be considered; where candidates are able to demonstrate a post-graduation intellectual interest and training/education in marketing. By good degree, we are looking for an Upper Second Class honours, or 3.2 GPA on a 4-point scale or an average of B+.
All programme participants must have a good understanding of written and spoken English, and be able to write and speak English fluently. We will accept the IELTS test with a score of at least 7.0 (with no individual element score below 6). We will accept a TOEFL* score of at least 100 on the internet-based test. We also will accept the Pearson* test with a score of 70. (*UKBA requirements include minimum scores in the TOEFL and Pearson tests.)
