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The Giants - Executive MBA Project

Students from the Lancaster Executive MBA programme found themselves faced with a Giant issue on the Consultancy Challenge module. On the EMBA programme, students normally undertake assignments linking back what they have learned in the programme to address issues within their own organisations. However, the Consultancy Challenge module in the second year of the programme gives them the opportunity to move outside their normal working environment and spend a week looking at a live issue within a completely unfamiliar organisation. Sharon Roscoe, Gordon Aitken and Alex Nagel were the team working on a project with Chester the Giant City.

March 2011
4 minutes, 34 seconds

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