Media

Download Video: mp4 15.84 MB | ogv 12.69 MB

Business Model Innovation

Katy Mason (Marketing) and Martin Spring (Management Science) describe the workshop on Business Model Innovation they ran in summer 2010 for the Innovation for Growth programme at Lancaster University Management School.

August 2010
5 minutes

Related

A triple-accredited business school Association of MBAs | AACSB | EQUIS