Centre for Strategic Management News
Business Reporter: 'Analyse, define and motivate'
Published 3 January 2012
Dr Winston Kwon, of the Lancaster Centre for Strategic Management, is quoted in Business Reporter magazine - distributed with the Sunday Telegraph - on 'strategy execution'.
Edge Online: 'From strategy to reality'
Published 9 November 2011
Professor Julia Balogun, director of Lancaster's Centre for Strategic Management, is quoted in a feature in The Edge Online, on the difficulties senior managers face in communicating a new strategy: "They need to get their employees to buy into the organisation's change agenda and know how to present that agenda so that they understand it and link it to their own objectives."
